Is it ethical for Organizations to Monitor Employees?

Is it ethical for companies to monitor employees? It’s a question that many people are asking themselves these days, and there are likely to be differing opinions on the subject.

Some believe that companies should not monitor their employees as they do not have the right to invade privacy. In contrast, others argue that monitoring can effectively prevent company secrets from being leaked or stolen.

As per Gartner, 16% of employers use employee scheduling software to monitor their employees’ activity.

So let’s Get Started.

Ethical and Unethical Concerns For Employee Monitoring

Monitoring employees in secret
In the past, employee monitoring was a practical way to ensure that information didn’t leak from inside a company. In most cases today, employers who monitor employees without their knowledge or consent can get into significant trouble.

With high-tech surveillance and hacking, it may not be as easy to monitor employees without their knowledge in today’s modern world.
Many people argue that companies already have too much access to the personal data of their customers and clients.
Employees feel betrayed by employers they trust with all aspects of life, only to learn later how they are monitored.
It can even ultimately lead to the breakdown of a company as it causes staff morale and productivity levels to drop.

The most excellent way to avoid this is by always having your employees aware of employee scheduling software. If possible, create a policy including consent forms that will explain in detail what you monitor and where it’s stored (i.e., company servers).

Monitoring employees outside of working hours
The after-hours monitoring of employees is a massive problem in the work-from-home environment. Plus, it’s not uncommon for employees to use their laptops when on break or at the end of shift, and if you’re using employee monitoring software during these hours, you can get yourself into trouble.

The most excellent way to avoid this is to either allow employees to turn off their trackers while they’re on a break and at home or prohibit the usage of company-owned laptops for personal use.

Collecting personal data through monitoring software
With employee scheduling software, you can take screenshots of your employees’ computers and record their keystrokes. You might not want to do this because it means collecting personal data about when they’re browsing social media or banking sites which could be considered inappropriate.

The most excellent way to avoid this is by capturing limited screenshots by using software that will allow only work-related applications & websites. Also, it goes the same for all other intrusive features, so you can use such productivity software to keep an eye on employee work-related activity.

Collecting data but not for business improvement.
The ethical use of employee monitoring software is a lot more than simply the ways you collect data from employees. It also involves how they’re being used. Like, If you are using it for business improvement, then it’s okay. But if you are using it like other things(spying on your employees), you are wasting your time.

So, don’t just monitor your employees, have a plan for what you want to get out of it. Figure out why you are observing them in the first place and set up some goals with data collection.

For instance, if you are using productivity software, make sure that you track the daily time they spend for work and then utilize that data to increase employee productivity.

Major Ethical Consequences of Employee Monitoring

Breach of Privacy and Personal Data
Monitoring employees without their consent is an invasion of privacy. Not only is it against company policy, but some people feel that monitoring employees’ personal lives means you’re not respecting them as individuals.

Even if they violate your policies (like lying about sick days), using technology to monitor what they do outside of work may be crossing a line. Some companies choose to draw a line between life and work, while others expect workers to separate life from work.

So, when in doubt, get permission first. This way, everyone’s clear and respectful of each other’s boundaries and rules. It also ensures no one feels like they’ve been spied on or treated unfairly or disrespectfully at work—which can build morale and improve productivity at little cost.

Reduces Employee Morale and Trust
It can be intimidating for employees when they know their actions are being monitored, mainly if there isn’t transparency in collecting or using data.

According to Cisco, monitoring can make employees feel like they aren’t trusted.

This loss of trust can result in an inability of an employee to perform at optimal levels, hurting their productivity and potentially your bottom line.

Moreover, if workers don’t trust that your organization will protect them against unfair treatment, why would they bother working hard on your behalf?

Most importantly, maintaining open communication with employees about what kind of surveillance you’re conducting—and why—is vital for keeping morale high.

So, if you have a transparent process in place for gathering feedback from workers about whether these programs are helpful or not, then chances are good that it won’t undermine trust.

Tips to Maintain Employee Monitoring Ethics

Create a Standard Employee Monitoring Policy
The initial step to ethical employee monitoring is creating a detailed policy with your company’s help. Here are some things you should include:

=> Reasons why you will be tracking employees; what tools/solutions can you use?

=> What will you monitor; emails and private messages, workscreens (for example, their computer screen), social media account updates, or browsing history.

=> Type of monitor you will use audio, video, or digital monitoring.

=> Show the number of hours you will monitor, like whether it be working hours or after that.

Adhere to Country and State Laws
While creating an employee monitoring policy, you must follow the national and state labor and privacy laws to avoid extensive unethical issues. For instance, an employer can monitor their employees’ company devices in the US, but checking their emails is a big NO.

Help Employees Understand the Need for Monitoring
Before you can monitor their actions, employees must understand your expectations and why they’re essential. Explain what you’re monitoring and why, be clear about how it will help them do their jobs better, and invite input from everyone on what data is most valuable.

Doing so will make compliance with company policies less like a burden and more like a value-added feature of work life.

Use a Secure Employee Monitoring and Productivity Tool
Using efficient monitoring tools like employee scheduling software can give organizations actionable information they otherwise might not have had. For example, companies that closely monitor their employees’ work hours and productivity can be aware of discrepancies in hours worked.

Similarly, if an employee uses social media during work hours, an organization can use an employee monitoring tool to be aware of their online behavior. Thus, using tools in such a way will not violate any ethical laws and instead boost employees’ productivity.

Final Take

So it was all about whether it’s ethical to monitor employees or not. By following the steps to maintain this type of monitoring, you’ll be able to reap all the rewards that come with it.

For instance, by using an efficient tool like employee scheduling software or social media monitoring tools that don’t violate any laws and boost productivity, your organization can see improvements in morale and trust among employees at little cost.

So, which step has been most valuable for you? Let us know, plus what other needs we should address related to your query.

Are You Using Marketing Contests to Drive More Leads to Your Business?

Are you using a marketing contest from time to time to generate more leads to your business? Marketing contest can be a great way to increase the exposure to you and your business in a much more intrigue and unique way.

This is happening because:

  • It contain a prize within in.
  • can offer a great value to its participants or winners.
  • It is time limited.

So all those are increasing the opt-in rates to your landing pages and give you more exposure. The contest can be run as a joint venture by few marketers that use it in a collective form to benefit from it all together or by a top marketing leader that can offer much more incentives to the involved winning participants.

These incentives can include:

  • Free tickets to events (such a self growth, success and etc.)
  • Free training materials.
  • Free or limited time access to marketing system or alike.
  • Free consultation or mastermind sessions.
  • and so forth…

I’m sure you can think of many more creative ideas to go along with this. A good point to take into consideration here is to layout an inviting video on the landing page that gives quite enough information from one hand and kind of appealing offer from the other hand so that it will cause curiosity to the visiting people of the site and make them register to get more detailed information.

As final note: You need to pay attention not to exaggerate with putting out contests all the time so people wont get the impression that this is your main concern.

Direct Sales Marketing – Using Articles to Promote your Direct Sales Business

As a fan of direct sales marketing for 20 years, I’m always
looking for new ways to promote my business. After several
months of studying the art of marketing businesses by using
informative articles I’ve been really impressed with the
tremendous information that’s out there. By writing a
content rich, helpful and informative article you can set
yourself apart as an expert in your field and generate
traffic to you and your business.

Most of my study has been in the field of Internet
marketing, but as the wheels of my mind have been turning
and with the experience I’ve had with Direct Sales, I want
to encourage you, Direct Selling Mom, to explore this as a
way to expand your business… and provide a new outlet of
fun for yourself too!

Why in the world do you want to spend time writing
articles? If you’re like me, you’re business life is
already too consuming and you need to spend less time on
your direct sales business, not more!

First, it’s FUN! Here’s your chance to let your creative
juices flow! You know how much you love your products.
And at your parties, you love talking about them to the
party guests. But now, you have a chance to take it
another level. Do you sell scrapbooking products? Share
your heart about the importance of creating a legacy of
memories for your progeny. Passionate about candles?
Write an article about the warmth of hospitality in your
home that can be created by simply adding some beautiful
candles to your decor. Think beyond the specific products
in your line and create from your heart! You’ll see… it’
will stretch your mind and you’ll love every minute of it!

Second, it’s profitable. As you send out valuable content
either online to article directories or offline to your
local publications, you’re establishing yourself as an
expert in your direct sales field. Because each article
has a resource box, an author section with your information
- name, email, website, email and/or phone, the people who
read your article, will know who to contact… YOU!

Third, it sets you apart. Direct Sales is a competitive
business and most likely if you’re in company that’s more
than a year or two old, you’re not the only representative
around. By writing articles and establishing credibility,
you’re setting yourself apart from other consultants in
your own company and in competing ones as well.

How to start? Here are some quick suggestions:

1. Read some other articles online that fit in with the
theme of your particular direct sales product line.

2. Pick your favorite product from your direct sales
catalog. Take a long look at it and think about WHY this
is your favorite. What can it “do” for your
customers… what’s it’s value.

3. Write down your thoughts about the product in list
form. Look through the list and find some “key
words” that really stand out.

4. Using those key words, start to build a story about the
experience of the product…. not the specific product
itself. This is where you really begin to write an article
rather than a sales pitch.

5. Now just keep writing…tweak, change, set it aside for
a day and come back to it. Don’t be discouraged if it
doesn’t come to you right away, especially if you’re not a
writer by nature.

6. Take a risk and have a good friend read and critique your thoughts. Be open to
her ideas and rewrite again.

When you think you and your article are ready, it’s time to
submit it to your local paper or to online article
directories. Just do an Internet search for “article
directories” as a good starting point.

So much information is available online for maximizing this
avenue of marketing. Take advantage of it … and watch your
direct sales business grow!